Helping Businesses Turn Research Into Actionable Insights

For Mission-Driven Businesses

The Challenge: You're competing with giants, but you have something they don't: soul, mission, community. I help you create digital experiences that communicate why buying from you matters—not just make it easy to buy.

How I Help:

  • Customer journey research (understand what motivates your audience)

  • Digital experience audits (find friction points costing you conversions)

  • Culturally-informed UX strategy (honor your mission while optimizing for growth)

  • User testing with your actual community (not generic audiences)

Who This Is For:

  • Independent bookstores

  • Heritage travel companies

  • Cultural organizations and museums

  • Black-owned retail and service businesses

  • Mission-driven startups

Investment: $3,500 - $25,000 per project

For Creative Agencies

Your clients need UX research alongside the creative work you provide. I partner with agencies as a subcontractor, referral partner, or collaborator—bringing research expertise without disrupting client relationships.

How I Help:

  • Subcontractor for client projects (white-label or collaborative)

  • Specialized research expertise (user testing, journey mapping, usability studies)

  • Flexible engagement (project-based or embedded)

  • Fast turnaround without sacrificing quality

Who This Is For:

  • Creative agencies serving enterprise clients

  • Branding and content agencies

  • Design studios needing research expertise

  • Mission-driven agencies aligned with cultural impact

Partnership Models: Subcontractor, referral, collaborative

For Growing Companies

You need senior CX leadership but aren't ready for a full-time hire. I step in as your fractional CX executive—providing strategic direction, team guidance, and hands-on execution without the overhead.

How I Help:

  • Fractional CX Executive (10-20 hours/week)

  • Strategic CX roadmap and prioritization

  • Team leadership and mentorship

  • User research program development

  • Stakeholder alignment and executive reporting

Who This Is For:

  • Scale-ups ($5-50M revenue)

  • Funded startups building CX function

  • Companies in transition (interim leadership)

  • Organizations launching new digital products

Investment: $6,000-15,000/month for fractional executive role